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Customer acquisition and customer retention are the most important challenges in the increasingly competitive telecommunications industry. Traditional studies of customer switching always assume that customers are homogeneous, and thus that model customer switching behavior follows a Markov formulation. However, this postulation is obviously inappropriate in most instances. Blumen et al. (Cornell Studies of Industrial and Labor Relations, Cornell University Press, Ithaca, NY, 1955) developed the Mover–Stayer (MS) model, a generalization of the Markov chain model, to relax the requirement of homogeneity and allow the presence of heterogeneity with two different types of individuals—“stayers,” who purchase the same kinds of products or services throughout the entire observation period; and “movers,” who look for variety in products or services over time. There are two purpose of this article. First, we extend the MS model to a Double Mover‐Stayer (DMS) model by assuming the existence of three types of individuals in the market: (1) stable and loyal customers, who have stable usage within the same company; (2) instable but loyal customers, whose usage varies within the same company over time; and (3) disloyal customers, who switch from one company to another to seek for new experiences or/and benefits. We also propose an estimation method for the DMS model. Second, we apply the DMS model to telecommunications data and demonstrate how it can be used for pattern identification, hidden knowledge discovery, and decision making. © 2012 Wiley Periodicals, Inc. Naval Research Logistics, 2012 相似文献
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利用MSC.ADAMS/ATV模块建立了某型履带车辆的多体动力学模型。针对该履带车辆在直线行驶换挡过程中发生偏驶的现象,分析了产生偏驶现象的原因。利用该型履带车辆的多体动力学模型,对在典型路面条件下车辆的行驶情况进行了仿真,在仿真过程中履带车辆发生了偏驶,证明了所分析故障原因的正确性。 相似文献
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In this paper, we study the on‐line parameter estimation problem for a partially observable system subject to deterioration and random failure. The state of the system evolves according to a continuous time homogeneous Markov process with a finite state space. The system state is not observable, except for the failure state. The information related to the system state is available at discrete times through inspections. A recursive maximum likelihood (RML) algorithm is proposed for the on‐line parameter estimation of the model. The RML algorithm proposed in the paper is considerably faster and easier to apply than other RML algorithms in the literature, because it does not require projection into the constraint domain and calculation of the gradient on the surface of the constraint manifolds. The algorithm is illustrated by an example using real vibration data. © 2006 Wiley Periodicals, Inc. Naval Research Logistics, 2006 相似文献
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真实静电感度测试的数据处理方法 总被引:10,自引:3,他引:7
简要介绍了静电感度测试方法的研究现状,结合真实静电感度测试研究的实际情况并参照GJB377—87感度试验用升降法,导出了试样50%发火能及其发火能量标准差的计算公式,给出了多组试验参数的统计计算方法,确定了试样静电最小点火能的置信区间。 相似文献
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应用广义偏离原则对黑体辐射问题进行了反演的研究,给出了正则参数的选择方法,由计算机仿真结果知,该方法计算精度高,有良好的应用前景。 相似文献
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侯新华 《兵团教育学院学报》2001,11(4):57-59
在教学中 ,教师若能预先估量学生的错误 ,有针对性的教学 ,就一定能取得满意的教学效果。本文对高等数学中学生所犯典型错误作归因化剖析并给出相应的对策 相似文献