The impact of manufacturer rebates on supply chain profits

Manufacturer rebates are commonly used as price discount tools for attracting end customers. In this study, we consider a two‐stage supply chain with a manufacturer and a retailer, where a single seasonal product faces uncertain and price‐sensitive demand. We characterize the impact of a manufacturer rebate on the expected profits of both the manufacturer and the retailer. We show that unless all of the customers claim the rebate, the rebate always benefits the manufacturer. Our results thus imply that “mail‐in rebates,” where some customers end up not claiming the rebate, particularly when the size of the rebate is relatively small, always benefit the manufacturer. On the other hand, an “instant rebate,” such as the one offered in the automotive industry where every customer redeems the rebate on the spot when he/she purchases a car, does not necessarily benefit the manufacturer. © 2007 Wiley Periodicals, Inc. Naval Research Logistics, 2007     

The strategic effects of a merger upon supplier interactions

We consider how a merger between two naturally differentiated dealers affects their interactions with a common supplier and identify conditions under which the merger can increase or decrease the combined net worth of the two firms. Among other things, we find that the attractiveness of merging depends upon the extent to which end demand can be stimulated by either an upstream supplier or the dealers. Specifically, the greater the supplier's ability to invest in stimulating end demand, the more likely it is that the naturally differentiated firms will be better off operating independently than merging. On the other hand, if the greatest opportunities for stimulating demand are through the service that is provided by the dealers, then merging their operations will be more attractive. © 2006 Wiley Periodicals, Inc. Naval Research Logistics, 2007     

Designing safety space in a supply chain to handle system‐wide disruptions

In some supply chains serious disruptions are system wide. This happens during periods of severe weather, as when storms cause shuttle tankers serving oil platforms in the North Sea to stop movements of crude oil, barges are frozen in the Mississippi, or all airplanes are grounded after a blizzard. Other notable instances of system‐wide disruption happened after the attack on the World Trade Center when all aircraft were grounded and the natural gas and crude‐oil pipelines were tangled by hurricanes in 2005. We model a situation where shutting down supply facilities is very difficult and expensive because of excessive inventory buildup from an inability to move out the production. We present a planning model that balances the cost of spare capacity versus shutting down production when planning for disruptions. The model uses an assignment model embedded in a simulation. © 2006 Wiley Periodicals, Inc. Naval Research Logistics, 2007     

A supply chain design model with unreliable supply

Uncertainties abound within a supply chain and have big impacts on its performance. We propose an integrated model for a three‐tiered supply chain network with one supplier, one or more facilities and retailers. This model takes into consideration the unreliable aspects of a supply chain. The properties of the optimal solution to the model are analyzed to reveal the impacts of supply uncertainty on supply chain design decisions. We also propose a general solution algorithm for this model. Computational experience is presented and discussed. © 2007 Wiley Periodicals, Inc. Naval Research Logistics, 2007     

Selling to strategic and loss‐averse consumers: Stocking,procurement, and product design policies

Motivated by the presence of loss‐averse decision making behavior in practice, this article considers a supply chain consisting of a firm and strategic consumers who possess an S‐shaped loss‐averse utility function. In the model, consumers decide the purchase timing and the firm chooses the inventory level. We find that the loss‐averse consumers' strategic purchasing behavior is determined by their perceived gain and loss from strategic purchase delay, and the given rationing risk. Thus, the firm that is cognizant of this property tailors its inventory stocking policy based on the consumers' loss‐averse behavior such as their perceived values of gain and loss, and their sensitivity to them. We also demonstrate that the firm's equilibrium inventory stocking policy reflects both the economic logic of the traditional newsvendor inventory model, and the loss‐averse behavior of consumers. The equilibrium order quantity is significantly different from those derived from models that assume that the consumers are risk neutral and homogeneous in their valuations. We show that the firm that ignores strategic consumer's loss‐aversion behavior tends to keep an unnecessarily high inventory level that leads to excessive leftovers. Our numerical experiments further reveal that in some extreme cases the firm that ignores strategic consumer's loss‐aversion behavior generates almost 92% more leftovers than the firm that possesses consumers’ loss‐aversion information and takes it into account when making managerial decisions. To mitigate the consumer's forward‐looking behavior, we propose the adoption of the practice of agile supply chain management, which possesses the following attributes: (i) procuring inventory after observing real‐time demand information, (ii) enhanced design (which maintains the current production mix but improves the product performance to a higher level), and (iii) customized design (which maintains the current performance level but increases the variety of the current production line to meet consumers’ specific demands). We show that such a practice can induce the consumer to make early purchases by increasing their rationing risk, increasing the product value, or diversifying the product line. © 2015 Wiley Periodicals, Inc. Naval Research Logistics 62: 435–453, 2015     

非高斯噪声下信号盲检测算法*

针对实际甚低频和超低频接收机不仅受非高斯噪声的影响,同时受到接收机内部和外部环境中高斯噪声影响的问题,对噪声采用高斯尺度混合分布和高斯分布的混合模型建模,根据混合模型的性质,设计了一种基于马尔可夫链蒙特卡罗方法的信号盲检测算法。盲检测算法在贝叶斯层次模型下,采用Gibbs抽样和M-H抽样更新参数,同步检测信道衰落系数、噪声模型参数和信号。算法迭代效率快、精度高。通过与最优检测性能比较,盲检测算法性能优异,对甚低频和超低频信号接收具有重要的现实意义。     

Coping with shortages caused by disruptive events in automobile supply chains

Unpredictable disruptive events significantly increase the difficulty of the management of automobile supply chains. In this paper, we propose an automobile production planning problem with component chips substitution in a finite planning horizon. The shortage of one chip can be compensated by another chip of the same type with a higher-end feature at an additional cost. Therefore, the automobile manufacturer can divert the on-hand inventory of chips to product lines that are more profitable in the event of shortages caused by supply chain disruptions. To cope with this, we propose a max-min robust optimization model that captures the uncertain supplies of chips. We show that the robust model has a mixed-integer programming equivalence that can be solved by a commercial IP solver directly. We compare the max-min robust model with the corresponding deterministic and two-stage stochastic models for the same problem through extensive numerical experiments. The computational results show that the max-min robust model outperforms the other two models in terms of the average and worst-case profits.     

Damage accumulation and probability of kill for gun and target engagements

Determination of the gunfire probability of kill against a target requires two parameters to be taken into consideration: the likelihood of hitting the target (susceptibility) and the conditional probability of kill given a hit (vulnerability). Two commonly used methods for calculating the latter probability are (1) treating each hit upon the target independently, and (2) setting an exact number of hits to obtain a target kill. Each of these methods contains an implicit assumption about the probability distribution of the number of hits‐to‐kill. Method (1) assumes that the most likely kill scenario occurs with exactly one hit, whereas (2) implies that achieving a precise number of hits always results in a kill. These methods can produce significant differences in the predicted gun effectiveness, even if the mean number of hits‐to‐kill for each distribution is the same. We therefore introduce a new modeling approach with a more general distribution for the number of hits‐to‐kill. The approach is configurable to various classes of damage mechanism and is able to match both methods (1) and (2) with a suitable choice of parameter. We use this new approach to explore the influence of various damage accumulation models on the predicted effectiveness of weapon‐target engagements.     

基于GSPN的编队网络化防空指挥流程研究

为了提高编队指挥员在信息化海战中的作战指挥效率和应变能力,利用广义随机Petri网与马尔可夫链的等价关系,得到一种Petri网与马尔可夫链理论相结合的指挥流程时间性能分析的新方法,通过对模型进行分析与求解,得出了舰艇编队网络化防空作战指挥流程活动的准确作战周期,从而为指挥流程的优化提供有力的支撑,对评估系统效能水平也具有重要指导意义。     

舰炮武器系统对导弹目标毁伤概率的数字仿真

以某型反导舰炮武器系统为原型,通过分析舰炮武器系统反导作战过程,利用靶场舰炮武器系统的动态精度试验数据,建立了动态精度计算毁伤概率的数学模型,模拟了舰炮武器系统对导弹目标着发射击的毁伤概率,实现了毁伤概率的仿真计算,仿真结果与实弹射击结果接近.结果表明,应用这种方法,可以实现动态精度预估毁伤概率,为射击试验方案制定提供决策依据,也可以为舰炮武器系统射击效力的鉴定和效能评估提供参考.